Yo!Kart Review: Study of Multi-Vendor Features & Value for Startups
Starting a new online store is the best business idea of today for budding entrepreneurs and business enthusiasts. It does not require significant investment but holds the tremendous potential of offering high returns. The potential is ever growing because online shopping has become a part and parcel of each household. However, starting an online store can be confusing unless you have researched well and know what you are getting into.To save you the trouble, I have reviewed YoKart an e-commerce platform, which is performing well in the startup ecosystem and has made enough news for various reasons. I took a closer look because believing without experiencing is unthinkable for me. Let me tell you the nitty-gritty of my YoKart review.
YoKart comes with three plans $250, $999 and $5999. While researching about features, I found that each plan comes with free technical support for a year.
The $250 plan looks good from the viewpoint of startups and entrepreneurs who may want to test the market before investing in an enterprise level online store. However, $250 comes with a hosted platform and customizations are not allowed. With the $999 plan, you get self-hosted version and customizations are allowed. In the $5999 plan, the entire design is custom made to suit your requirements.
The first thing I noticed while using admin demo was the color scheme of the dashboard, which resembles Google’s material design. The supplier demo gives me an overview of important statistics like new users, order sales, new shops, earnings, recent orders, withdrawal requests, and more.
The navigation bar on the left side comes with few necessary options like:
- Catalog: Shops, Product Brands, Product Categories, Product Reviews, Filters
- Buyers and suppliers: Supplier approval requests, Cancellation requests
- Affiliates: Affiliate users, Withdrawal requests
- CMS: Collection Management, Content Pages, Banner Management, Empty Cart Management, Discount Coupons
- Orders: Customer orders, Vendor orders, Withdrawal requests, Return requests
- Reports: Sales, Users, Products, Tax, Commissions, Affiliates
- Settings: Country Management, Commission settings, Payment methods, Database backup, and restore, General settings
Easy to Manage
The “General Settings” under “Settings” on the left side of the Admin dashboard contains all the essential settings to help you manage the store efficiently.
I used all eleven tabs, which offer various options to manage a multi-vendor store. Following is a quick view of them:
- General: This lets you change the company logo, office address, footer, favicon, watermark image and more
- Local: It has options to change language, time zone, country, currency, allowed mime types, and more
- SEO: Makes YoKart search engine friendly by providing space for meta information, and site tracker code for integrating Google Analytics
- Options: For administering product listening pages
- Withdrawal: For specifying minimum withdrawal amount
- Live Chat: Options to enable or disable the chat API and also to specify the integration code
- Third Party APIs: Include fields for specifying Facebook app id, twitter app key, Google plus developer key, and more. It also allows you to change the email marketing system to
- Email: Mail server options for sending automated emails
- Server: To enable or disable SSL protection and switching maintenance mode on or off
- Sharing: For specifying the Facebook and Twitter sharing settings like post title and message
- Referral: To enable or disable the referral module
Some of the options mentioned above are offered as separate add-on functionality in other e-commerce platforms, which costs additional money. I found it appealing at YoKart that the system offers additional functionality within the platform. I also saw that there were many things, which YoKart handles automatically, like an open graph, Twitter cards, sitemap, and structured data. All of them are automated with this platform to help Google search bot crawl effortlessly.
The YoKart admin dashboard displays key statistics and presents it in an informative way. However, to get detailed insights you need to see the reports section. The reporting section is where all the data related to sales, users, products, shops, tax, commissions, and affiliates gets accumulated to help you the users (store admin) track the progress of store.
Looking at the code of YoKart store, you will notice that it follows MVC architecture. YoKart is built using open source technologies like LAMP. However, the framework is not based on others like WordPress, or Magento and due to this custom nature of YoKart platform it comes with a condition that you need to collaborate with the YoKart development team to learn more about the framework.
Reviewing the presence of YoKart on social media turned out that it has a loyal following of entrepreneurs and startup owners. The price plans and social media updates, all point towards the fact that YoKart is preferred in the startup ecosystem. I consider their startup focused approach and ready-to-serve style a big reason of their market credibility. Their latest campaign #YoKart100Startups simply states the same.
Giving away 100 free copies of YoKartGoQuick package looks like an initiative in a similar direction. I also checked for other reviews of YoKart and saw that major magazines have reviewed YoKart and TiECON-STPI hosted an event to have acknowledged it with the product of the year award.
Getting started with YoKart is easy in the pocket and in just $250 you can turn your entrepreneurial passion of starting an online store into a reality. Its high-end plans offer scalability so that your startup experience will not go for a bumpy ride. The one-year free technical support is icing on the cake and allows you to focus on business operations instead of making the platform work. However, on the design front, it may require an experienced person to customize the YoKart store, but if your budget allows spending $5999, the GoCustom plan will do justice to your store.